Why Handmade Rugs Work Beautifully in Small Rooms
Unlike mass-produced machine rugs, hand-knotted rugs offer: Rich, nuanced colour palettes Intricate detail that draws the eye Softness and acoustic control Heirloom value in even
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Welcome to the UK’s distinguished antique and vintage rugs house, Sharafi and Co. Located in London, we take pride in being a leading supplier of exquisite antique Persian rugs. With over three decades of commitment to excellence, our high-quality rugs not only enhance your space but also bring a rich heritage and timeless elegance to your home.
Customer satisfaction is our priority
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Professional deep cleaning for all rug types – Persian, wool, kilim and synthetic. We remove dirt, allergens and stubborn stains using gentle, colour-safe techniques. Pickup & delivery available across the UK.
Expert restoration and conservation in London & nationwide: reweaving, fringe and edge repair, moth-damage restoration and colour retouching for antique and hand-knotted rugs. We restore structure and pattern while preserving your rug’s original character and value.
Personalised virtual shopping for customers across the United Kingdom. Send photos or book a live video appointment (London & UK-wide) for tailored rug recommendations, room sizing and styling before you buy.
Trusted written valuations for insurance, sale or probate from experienced rug specialists. We assess age, origin, condition and rarity to provide a clear market value and provenance notes.
One-to-one rug advice for sizing, placement, care and styling. Book an in-home or online consultation with our specialists to choose the right rug and create a long-term care plan.
Specialist cleaning for antique Persian and hand-knotted rugs in London and the United Kingdom. We protect natural dyes and fibres while removing ingrained dirt to extend your rug’s life.




















We offer our exquisite rugs for hire, perfect for adding a timeless touch to any setting. Whether it’s a period television production, commercial photoshoot, film set, wedding, exhibition, or private event, our rug and carpet hire service brings an elegant vintage and classic charm to your space.
Sharafi & Co. is a family-run business specialising in authentic Persian and Oriental rugs. For over three decades, we have built our reputation on offering exceptional hand-woven rugs sourced directly from master weavers and trusted suppliers. Every piece in our collection is carefully selected for its craftsmanship, quality and timeless beauty, ensuring our customers receive a rug that’s truly special.
Based in London, we are proud to offer one of the UK’s largest collections of antique rugs, vintage kilims, tribal carpets, and modern designs. Whether you’re furnishing a contemporary home or curating a classic interior, our rugs bring warmth, character and cultural heritage to every space.
Our passion goes beyond selling rugs, we provide expert advice, professional rug cleaning, restoration and valuation services, helping our clients care for their rugs for generations to come.
At Sharafi & Co, we believe a rug is more than just décor – it’s a story, a tradition, and a work of art.
Unlike mass-produced machine rugs, hand-knotted rugs offer: Rich, nuanced colour palettes Intricate detail that draws the eye Softness and acoustic control Heirloom value in even
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Antique and handwoven rugs are more than just floor coverings — they’re works of art, often with over a century of history woven into their
A Room-by-Room Guide to Placing Handmade Rugs When it comes to decorating with rugs, placement is everything. From anchoring your furniture to softening acoustics, the
Raw Texture, Natural Beauty, and Stories Woven by Hand Among the most enduring and soulful rug styles in the world are tribal rugs — textiles
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There’s something irresistibly warm, grounded, and timeless about rustic interiors — especially in British countryside homes. Whether you’re styling a converted barn, a period cottage,
At Sharafi & Co, we offer one of the finest collections of authentic Persian, Antique and Vintage rugs in the UK. Whether you are searching for antique rugs, vintage kilims or traditional runners, our carefully curated collection allows you to find the perfect piece for every space. Each piece of rug is carefully selected to ensure exceptional quality, durability and timeless elegance.
With thousands of unique designs available, you can browse and buy rugs online from the comfort of your home. We ship across the World and the UK and offer secure payment and easy returns, so you can shop with complete confidence.
Looking to elevate your living room, hallway, or bedroom? Our wide range of area rugs, hallway runners, kilims, and tribal carpets makes it easy to match your personal style. Choose lightweight kilims for kitchens and conservatories, or thick hand-knotted Persian rugs to add warmth to your living areas. From classic floral patterns to geometric tribal designs, there’s something for every taste and interior.
Our rugs are made by skilled artisans using high-quality natural materials such as wool, silk and cotton. We specialise in one-of-a-kind Persian rugs and authentic Oriental pieces that bring character and history into your home. Whether your interior is modern, bohemian, or classic, a Sharafi & Co rug will create a stunning focal point in any room.
We make it simple to find the right rug for your home. Browse by rug size, style, colour, or region of origin to discover pieces that complement your décor. Choose between rectangular, round or runner shapes, from subtle neutrals to rich jewel tones. If you’re not sure which size works best, our expert team is always happy to help with guidance and rug care advice.
Pair your rug with stylish accessories like a mat, bags, trappings or explore our restoration and cleaning services to keep your rug in perfect condition. With Sharafi & Co, you’re not just buying a rug; you’re investing in a piece of art with heritage.
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