Bring Heritage into Contemporary Homes with Confidence
Persian rugs have long been associated with tradition, heritage, and classical interiors. But more than ever, interior designers and homeowners are embracing Persian rugs in modern homes, using them to add depth, texture, and timeless character to sleek, contemporary spaces.
At Sharafi & Co, we’ve seen how a well-placed Persian rug can soften minimalist lines, warm up industrial elements, and anchor open-plan living. Here’s how to confidently incorporate these treasures into today’s interiors.
✨ Why Persian Rugs Work in Modern Spaces
Even in highly contemporary rooms, Persian rugs offer something irreplaceable:
Hand-knotted craftsmanship
Natural dyes and rich palettes
Cultural symbolism woven into every pattern
Durability and heirloom value
Whether your style is modern rustic, Scandi-minimalist, or industrial chic, the layered charm of a Persian rug introduces soul and story.
Antique Heriz Karaja Carpet 398x299cm
🧩 Tips for Styling Persian Rugs in Contemporary Interiors
1. Use a Persian Rug as a Focal Point
In open-plan spaces or minimalist rooms, a Persian rug can act as the main feature. Choose one with a bold medallion or deep jewel tones to draw the eye and ground your furniture.
✔ Try a Heriz, Kashan, or Tabriz rug under a modern glass or oak coffee table.
Antique Bakhtiari Gabbeh Rug 176x114cm
2. Balance with Neutral Surroundings
Modern interiors often rely on a neutral palette. Persian rugs — especially those with natural fading or earthy tones — blend beautifully without overpowering.
✔ Antique or muted Persian rugs pair well with white walls, raw wood, and soft greys.
Antique Bakhtiar Carpet 420x326cm
3. Layer with Modern Textures
Mixing materials creates a dynamic space. Persian rugs shine when layered with:
Velvet or linen sofas
Concrete or hardwood floors
Rattan, leather, or metal accents
✔ Kilim rugs, with their flatter weave, are especially good for layering under contemporary furniture.
Vintage Karaja Rug 261x181cm
4. Create Contrast
Use a richly detailed Persian rug to offset sleek, modern shapes. Think: a low-profile modular sofa sitting on an intricate Kashan rug — contrast done right.
✔ For extra impact, choose rugs with high contrast borders or tribal patterns.
Antique Qashqai Rug 243x167cm
5. Match Scale and Placement
A Persian rug should complement, not clutter, your space. Measure carefully and ensure the rug fits the zone you’re anchoring — whether it’s a dining table, lounge, or bed.
✔ A large rug that extends under all furniture legs offers a polished look in modern living rooms.
Antique Kordi Rug 205x135cm
🛋 Which Persian Rugs Work Best in Modern Homes?
Heriz Rugs – Bold, geometric, and durable — ideal for lofts or high-traffic areas
Tabriz Rugs – Intricate and finely detailed, great for formal modern dining rooms
Bidjar Rugs – Dense and durable, with a clean, tailored appearance
Kashan Rugs – Classic central medallion designs that add elegance to modern layouts
Kilim Flatweaves – Lightweight and graphic, ideal for layering or minimalist spaces
🛍 Shop Modern-Compatible Persian Rugs
At Sharafi & Co, we specialise in hand-picked antique and vintage Persian rugs that adapt beautifully to modern interiors. From bold tribal designs to delicately aged pieces, each rug is a one-of-a-kind statement.
Let us help you find the perfect rug that connects heritage with your personal style.
Mehdi Sharafi
Mehdi Sharafi embarked on his journey into the world of antique Oriental rugs over thirty years ago, starting his career with one of the largest wholesalers of handwoven carpets. In 1990, he confidently launched his own business, quickly establishing himself as a trusted supplier to a diverse clientele, including leading retailers and specialized collectors.
His mission is unwavering: to provide rare and exceptional rugs to discerning clients. His impressive collection features distinctive antique pieces that have adorned ambassadorial residences, iconic Persian designs that have graced magazine shoots and London Fashion Week, along with modern bespoke rugs that have garnered attention in prestigious publications such as Conran and Wallpaper magazine. Additionally, his antique repair, restoration, and conservation services are highly recommended by the National Trust for their properties.
After many years of strategic effort to establish a production process, he successfully brought together passionate individuals who share his dedication to Persian rugs and traditional craftsmanship. This collaboration has proven transformative, creating the antiques of the future. Today, his production showcases remarkable pieces from Sultanabad and Serapi to Arts & Crafts, all of which are celebrated and recognized by experts in the field.
